Scope of Services
We partnered with PTB to build and execute a high-performance growth strategy from the ground up. Our scope included:
- Google, Meta & X Ads Management — full-funnel acquisition and retargeting
- Email Marketing — onboarding flows, trust-building sequences, and review activation
- Conversion Rate Optimization (CRO) — behavior analysis and landing page recommendations
- Remarketing Strategy — personalized ad funnels for abandoned users and returning visitors
- Performance Reporting & Strategic Guidance — ongoing optimization and strategic input across channels.
Advertising Strategy
Our strategy combined performance-driven advertising, targeted remarketing, and conversion rate optimization (CRO) to drive scalable growth.
We ran high-converting campaigns across Google, Meta, and X, targeting traders actively searching for funded accounts. Alongside this, we launched remarketing ads to re-engage warm leads and recover lost conversions.
To support trust-building, we implemented a structured email marketing system that nurtured leads, educated users, and encouraged reviews.
Additionally, we analyzed user behavior across key funnels and provided CRO recommendations to improve landing pages and boost overall conversion rates.
This full-funnel approach helped us attract, convert, and retain high-quality traders efficiently.